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少創(chuàng)意缺心意 “老博會(huì)”成農(nóng)產(chǎn)品展銷(xiāo)會(huì)

時(shí)間:2009-11-05   

好展會(huì)網(wǎng)  文化產(chǎn)業(yè)專(zhuān)題】 大連海產(chǎn)品、杭州小核桃、新疆大紅棗……在昨天開(kāi)幕的中國(guó)老年產(chǎn)品博覽會(huì)上,近半展位竟然都擺著全國(guó)各地的農(nóng)副產(chǎn)品,儼然一個(gè)農(nóng)產(chǎn)品展銷(xiāo)會(huì)?!白屴r(nóng)副食品也參展是為了增加點(diǎn)人氣?!苯M委會(huì)的無(wú)奈之舉,印證了中國(guó)老齡事業(yè)發(fā)展基金會(huì)會(huì)長(zhǎng)李寶庫(kù)對(duì)老年市場(chǎng)現(xiàn)狀的不滿意:“我國(guó)老年產(chǎn)品的開(kāi)發(fā)仍然滯后,產(chǎn)品的數(shù)量和質(zhì)量都需要提升。” <br> <br>  農(nóng)副產(chǎn)品“打頭陣” <br> <br>  一走進(jìn)老年產(chǎn)品博覽會(huì)的展廳,一股濃濃的海產(chǎn)品味道撲鼻而來(lái),讓記者不禁懷疑走錯(cuò)了地方。牛肉干、海蜇頭、小核桃、黑木耳……放眼望去,偌大的展廳內(nèi)擺滿了各種各樣的農(nóng)副食品,乍一看就是一個(gè)農(nóng)產(chǎn)品展銷(xiāo)會(huì)。 <br> <br>  “讓農(nóng)副產(chǎn)品參展一方面是考慮到老年人喜歡買(mǎi)點(diǎn)土特產(chǎn),一方面也是為了增加點(diǎn)人氣,只有老年產(chǎn)品的話有點(diǎn)單薄?!?a href='http://clicou-boutchou.com' target='_blank'>展會(huì)負(fù)責(zé)人袁經(jīng)理告訴記者,一些適合老年人的保健品、服裝、醫(yī)療用具等展位被安排在了展廳內(nèi)部,樓上還有一些書(shū)畫(huà)展品,以滿足老年人的精神需要。但記者在現(xiàn)場(chǎng)看到,和冷冷清清的老年用品展位相比,農(nóng)副產(chǎn)品區(qū)明顯熱鬧很多。 <br> <br>  “東西太少了,我們感覺(jué)沒(méi)什么特色?!北M管買(mǎi)了兩袋子的農(nóng)副食品,但李老伯夫妻并不滿意?!氨緛?lái)想買(mǎi)衣服,但是來(lái)了一看,顏色暗沉沉,款式也老舊,我們都嫌太老氣?!? <br> <br>  “心意”產(chǎn)品受青睞 <br> <br>  盡管老年產(chǎn)品博覽會(huì)有點(diǎn)“跑題”,但記者還是在展會(huì)上發(fā)現(xiàn)了一些有“心意”的產(chǎn)品。印有花紋的手杖滿足老人的愛(ài)美之心,電動(dòng)代步車(chē)方便出行,老年人購(gòu)物網(wǎng)站也將適合老人的數(shù)碼產(chǎn)品送進(jìn)家門(mén)。 <br> <br>  “這一系列的手杖全部都印有各種各樣的花卉圖案,像這一款暗紅色的就有不少老太太喜歡,深藍(lán)底色的白玉蘭花紋則受到老爺爺們的青睞?!币桓墓照瘸林氐目钍胶皖伾浾咴谝患遗_(tái)灣公司的展位上看到了色彩繽紛的可折疊款式,不少老人駐足觀看:“在大街上用這個(gè)手杖挺‘拉風(fēng)’的?!? <br> <br>  老年人購(gòu)物網(wǎng)站也首次入駐展會(huì),盡管推廣老人網(wǎng)上購(gòu)物有一定的困難,但商家仍看好其前景:“現(xiàn)在我們主要面向年輕人推介,讓他們?yōu)楦改纲?gòu)買(mǎi),但隨著老年人接受網(wǎng)絡(luò)的程度越來(lái)越高,這種方便的購(gòu)物方式肯定會(huì)被腿腳不便的老人接受,現(xiàn)在我們賣(mài)得最好的就是數(shù)碼產(chǎn)品,操作簡(jiǎn)單價(jià)格適中,不少老人都很喜歡?!? <br> <br>  老年人已占上海人口的22%,但銀發(fā)產(chǎn)業(yè)卻仍處于起步階段,中國(guó)老齡事業(yè)發(fā)展基金會(huì)會(huì)長(zhǎng)李寶庫(kù)表示,我國(guó)老年人醫(yī)藥、醫(yī)療、保健品等方面的產(chǎn)業(yè)有所發(fā)展,但監(jiān)管力度還要加強(qiáng),目前最緊缺的是老年人護(hù)理服務(wù)。</span><br> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </p> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </FONT></td> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </tr> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </tbody> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </table> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </td> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </tr> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; <tr> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; <td>
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